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BBA MARKETING AND FRENCH STUDIES

Qualification : BACHELOR OF BUSINESS ADMIN. DEGREE

Award Type and NFQ level : UNDERGRADUATE DEGREE (8)

CAO/PAC code : MH409

CAO Points : 400

Closing Date : 01 July 2025

View QQI details

Degree Overview
>MH409 provides students with the widest choice of business and languages of any university degree in Ireland. Choose one business subject (Accounting**, Business Management, International Business or Marketing) and  one language (Chinese, French, German or Spanish). No previous study of either business or the chosen language is required to take this degree.
>Students have up to four weeks at the beginning of semester one to choose their preferred business and language options. This enables students to find the subjects that best match their interests and aptitude. If beginning a new language, it is advisable to attend all lectures from the beginning of semester one.
>In third year students have an opportunity to undertake either study abroad or an international internship (subject to availability), which allows for learning to be put into practice and which significantly improves graduate employability. Most businesses in Ireland and Europe trade internationally across languages and so these skills are highly sought after.
>There is a possible transfer option to this degree in second year for students who have completed the first year of the BA degree (MH101) taking Business and the relevant language. See BA degree.

**Please note that Accounting can only be combined with German or Spanish. All other business subjects can be combined with any of the four languages.

Duration: 4 years with placement or Erasmus/Study Abroad

1st year   

  • You will take 30 credits of the business subject of your choice. This will provide you with a foundational knowledge of your business subject. 
  • Beginner (30 credits) and non-beginner (15 credits) options are available in French, German, Spanish and Chinese. Students who take a language at non-beginner level (15 credits) also take the relevant Language and Culture modules (15 credits).
  • You also have the option of taking one or two non-beginner (post Leaving Certificate H4 or higher) languages in 1st year.

2nd year

  • For business, second year is about learning the functional capabilities of your subject including some optional choices. 
  • As a language student, you will have a twin focus on language and culture. Your language skills will continue to be developed through small-group teaching, and you will be able to choose from a wide range of different options to hone your intercultural awareness.

3rd year

  • You will choose either Erasmus/study abroad in one of our partner universities or undertake an international internship (subject to availability). Study abroad will offer you the opportunity to develop your language and cultural skills. You will have an opportunity to strengthen your language skills by living and studying through the target language, and you’ll also be able to take modules in other language, cultural, business or alternative subjects. 
  • If you prefer to undertake an international internship, we can support you to have this accredited as part of your degree programme also. Students may also qualify for funding through the Erasmus+ internship programme. *(The University will support you in the search for a placement job; however, the process is competitive).

Final year

  • In your business subject, this is the year in which you will develop your understanding of the strategic aspects of running a business, as well as advanced skills in your chosen subject, including a range of optional and core modules. 
  • In your language, you will build on your experience abroad to develop a high degree of fluency and accuracy, and you will continue to develop your creative, analytical, and critical thinking through engaging with cultural studies.

Possible transfer option from Bachelor of Arts degree.

Course Duration: 4 years BBA

Loïc Bourdeau

Head of Department

Department of French Studies


Department of School of Modern Languages


Department of Motherhood Project

Emmanuel Kypraios

Academic

Department of School of Business


Department of Faculty of Social Sciences


Department of International


Department of ICARUS

After Graduation
>A combination of excellent skills in both business and a foreign language means that graduates are highly employable in all business sectors and in many international organisations.
>Graduates are well placed to join large multinational employers in their graduate programmes. They will also be an asset to a small or medium-sized organisation, where they will be able to contribute to the growth of the business both domestically and on the international stage. Language skills mean that graduates will be able to work as a bridge between the English-speaking world and the cultures of their chosen language, whether that’s in an export-orientated firm in Ireland or for a company anywhere in the world.
>Many of our students continue to further postgraduate study in a very wide range of Business, Accounting and Finance subjects at Maynooth University.

Visit the School websites for more information about postgraduate options. The Schools are linked below.

This table displays the requirements for Leaving Certificate applicants.
Subject Required Ordinary Level Grade Higher Level Grade
Irish Yes O6 H7
English Yes O6 H7
Language No N/A N/A
Math Yes O4 H7
Science No N/A N/A

International & EU/EFTA Entry Requirements

Mature Students

Mature Applicants 

Mature applicants are assessed separately to school-leavers. Mature applicants are 23 years or older by 1st January in the year of entry to the University. For part-time/flexible degrees the mature age is 21. 

Click here to be taken to our mature applicant information page - tab 3 on that page outlines application steps for this degree.

Mature applicants who have a disability 

If you have a disability or specific learning difficulty (e.g. dyslexia), and require examination support for any required written exercise/interview which may form part of your application assessment please submit supporting documentation by 15 March 2025 to the Access Office. Unfortunately we are unable to consider applications for alternative examination accommodation after this deadline. 

For further information on the supporting documentation required, as well as examination and other supports visit the Access Office website.

01 February 2024

Additional Information

Leaving Certificate Applicants

Required to present 2H5 & 4O6/H7, Irish, English & O4/H7 Mathematics. Non-beginner Mandarin Chinese, French, German, Spanish: Leaving Cert H4 recommended. Beginner Mandarin Chinese, French, German, Spanish: no previous study required. MH409 Round 1 Points 2024: 400 

HEAR and DARE

DARE: The Disability Access Route to Education is a third level alternative admissions scheme for school-leavers whose disabilities have had a negative impact on their second level education.

HEAR: The Higher Education Access Route is a third level admissions scheme for school leavers from socioeconomically disadvantaged backgrounds.

Contact the Access Office for more information about these access routes.

The Maynooth Education

Click here for details about optional Critical Skills courses, Electives and degree pathways. 

APPLY TO THE CAO - WWW.CAO.IE

The application process depends on the type of applicant you are. Click here for all information about how to apply.

Categories of applicant:

  • School-leavers (Leaving Certificate students)
  • Mature students (23 years or older by 1st January in the year of entry to the University/part-time degrees the mature age is 21)
  • EU/EFTA/UK students
  • International students (outside the EU)
  • QQI (Further Education) students
  • Transferring students
  • Deferring students
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