Maynooth University School of Business
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Artificial Intelligence in Supply Chain Management
This research determines the current and potential Artificial Intelligence techniques that can enhance both the study and practice of Supply Chain Management.
Date: Friday, 03 December 2021
Post-Doctoral Researcher Vacancy
his is a funded research project with a half-time post available for 24 months.
Date: Thursday, 02 December 2021
What drives strategic agility of multinational enterprises (MNEs) in the emerging markets?
This research found that subsidiary CEOs’ problem solving & reasoning abilities as well as linguistic & communication skills influence how MNEs sense fluctuations in market situations and implement innovative strategies swiftly and definitively when needed.
Date: Tuesday, 30 November 2021
The adoption of AI in B2B marketing: like power negotiation on the tango dancefloor
This study found that marketing automation through AI causes significant strains on the relationships between the buyers and producers of the algorithms.
Date: Thursday, 25 November 2021
Waiving intellectual property rights: boom or bust for medical innovation?
This research reflects on the consequences of waiving intellectual property rights for innovative entrepreneurial companies
Date: Tuesday, 23 November 2021
To be (hybrid) or not to be? What is the best choice for professional service firms?
Is hybrid work a way to achieve the best of both worlds?
Date: Thursday, 18 November 2021
What do we know about managing international professional service firms?
This research provides better understanding of the issues international professional service firms face and solutions they could use.
Date: Thursday, 04 November 2021
Empower puts Ireland on track for data governance leadership
A new academic and industry research programme, designed to future proof EU data flows and drive innovations in data protection internationally, was launched today by Minister for Further and Higher Education, Research, Innovation and Science, Simon Harris TD.
Date: Tuesday, 02 November 2021
How to make remote & hybrid work for your company?
Findings suggest that hybrid work arrangements bring a range of challenges
Date: Friday, 22 October 2021
Industry 4.0 enables Mass Customisation
This study investigates the relationship between industry 4.0 and Mass Customisation by identifying the main components of industry 4.0, and how these components enable Mass Customisation.
Date: Friday, 22 October 2021