Dr Kylie Jarrett

    Media Studies

    Associate Professor

    0.20 Iontas Building
    (01) 708 6948

    Biography

    I am Head of the Department of Media Studies and teach modules related to digital media, gender, political economy and the digital mediation of identity.

    My research area is the political economy of digital media and in particular the commercial Web, with an emphasis on digital labour. I have published extensively about various commercial platforms including eBay, Facebook and Google. With colleagues Ken Hillis and Michael Petit, I have explored  the commercial search industry, published in the book Google and the Culture of Search (Routledge, 2013). I am also author of Feminism, Labour and Digital Media: The Digital Housewife (Routledge, 2016) applying Marxist feminist theories of domestic work to understand the practice of consumer labour and have a forthcoming book with Susanna Paasonen and Ben Light entitled #NSFW: Sex, Humor and Risk in Social Media (MIT Press, 2018).

    I am available to supervise research in all dimensions of online culture, gender and media and questions of labour and cultural work.

    My media expertise is in user experiences of social media, the politics of the commercial Web and gender issues relating to work in digital media industries.

    Research Interests

    My research focus is the critical analysis of the political economy of commercial digital media using various theoretical frameworks, but with an emphasis on feminist and Marxist approaches. My expertise is in the area of digital labour and cultural work, ranging from studies of social media users to platform workers and beyond. I also explore the cultural dimensions of user activity on social media as well as articulations of gender and sexuality in online practices.

    Current doctoral supervision:

    Tugce Bidav: Creative Digital Labour Practices of Irish and Turkish YouTubers
    Michael Kurzmeier: Hacktivism and Public Memory

    Books

      Year Publication
    2019 Not Safe For Work: Sex, Humor and Risk in Social Media.
    Paasonen, Susanna, Kylie Jarrett and Ben Light (2019) Not Safe For Work: Sex, Humor and Risk in Social Media. Massachusetts: MIT Press. [Details]
    2016 Feminism, Labour and Digital Media: The Digital Housewife.
    Jarrett, Kylie (2016) Feminism, Labour and Digital Media: The Digital Housewife. New York and London: Routledge. [DOI] [Details]
    2013 Google and the Culture of Search.
    Hillis, Ken, Michael Petit and Kylie Jarrett (2013) Google and the Culture of Search. London: Routledge. [Details]

    Book Chapters

      Year Publication
    2020 'Digital Ireland: Leprechaun economics, Silicon Docks and crisis'
    Jarrett, Kylie (2020) 'Digital Ireland: Leprechaun economics, Silicon Docks and crisis' In: Michael Cronin (eds). Routledge Handbook of Irish Studies. London: Routledge. [Details]
    2019 'Through the Reproductive Lens: Labour and struggle at the intersection of culture and economy'
    Jarrett, Kylie (2019) 'Through the Reproductive Lens: Labour and struggle at the intersection of culture and economy' In: David Chandler and Christian Fuchs (eds). Digital Objects Digital Subjects: Interdisciplinary perspectives on capitalism, labour and politics in the age of Big Data. London: University of Westminster Press. [Details]
    2018 'Exploitation, alienation, and liberation: Interpreting the political economy of digital writing'
    Jarrett Kylie (2018) 'Exploitation, alienation, and liberation: Interpreting the political economy of digital writing' In: The Routledge Handbook of Digital Writing and Rhetoric. London: Routledge. [DOI] [Details]
    2015 'Devaluing Binaries: Marxist Feminism and the Value of Consumer Labour'
    Jarrett, Kylie (2015) 'Devaluing Binaries: Marxist Feminism and the Value of Consumer Labour' In: Christian Fuchs and Eran Fisher (eds). RECONSIDERING VALUE AND LABOUR IN THE DIGITAL AGE. BASINGSTOKE: PALGRAVE. [Details]
    2015 'Let's Express Our Friendship by Sending Each Other Funny Links instead of Actually Talking: Gifts, Commodities, and Social Reproduction in Facebook'
    Jarrett, Kylie (2015) 'Let's Express Our Friendship by Sending Each Other Funny Links instead of Actually Talking: Gifts, Commodities, and Social Reproduction in Facebook' In: Ken Hillis, Susanna Paasonen and Michael Petit (eds). Networked Affect. Cambridge, MA: MIT Press. [Details]
    2014 'A Database of Intention?'
    Jarrett, Kylie (2014) 'A Database of Intention?' In: René Konig and Miriam Rasch (eds). Society of the Query Reader: Reflections on Web Search. Amsterdam: Institute of Network Cultures. [DOI] [Details]
    2009 'Through An Interface Darkly: Consumer power and agency on the commercial Web'
    Jarrett, Kylie (2009) 'Through An Interface Darkly: Consumer power and agency on the commercial Web' In: The Computer Culture Reader. Cambridge University Press. [Details]
    2008 'Providing Induction, Orientation and Professional Development of all Staff Involved in Transnational Teaching'
    Hicks, Margaret and Kylie Jarrett (2008) 'Providing Induction, Orientation and Professional Development of all Staff Involved in Transnational Teaching' In: Michelle Wallace and Lee Dunn (eds). Teaching in Transnational Education: Enhancing learning for offshore and international students. New York: Routledge. [Details]
    2006 'The Perfect Community: Disciplining the eBay user'
    Jarrett, Kylie (2006) 'The Perfect Community: Disciplining the eBay user' In: Ken Hillis, Michael Petit with Nathan Scott Epley (eds). Everyday eBay: Culture, consumption and collecting online. New York: Routledge. [Details]
    2004 'Battlecat Then, Battlecat Now: Temporal shifts, hyperlinking and database subjectivities'
    Jarrett, Kylie (2004) 'Battlecat Then, Battlecat Now: Temporal shifts, hyperlinking and database subjectivities' In: Laura Gurak, Smiljana Antonijevic, Laurie Johnson, Clancy Ratliff and Jessia Reyman (eds). Into the Blogosphere: Rhetoric, Community and Culture of Weblogs. Minnesota, MN: University of Minnesota. [full-text] [Details]

    Peer Reviewed Journals

      Year Publication
    2019 'The Dick Pic: Harassment, Curation, and Desire'
    Paasonen, Susanna, Ben Light and Kylie Jarrett (2019) 'The Dick Pic: Harassment, Curation, and Desire'. Social Media + Society, 5 [DOI] [Details]
    2018 'Laundering women's history: A feminist critique of the social factory'
    Jarrett, Kylie (2018) 'Laundering women's history: A feminist critique of the social factory'. First Monday, 23 (3) [DOI] [full-text] [Details]
    2017 'Le travail immatériel dans l’usine sociale: une critique féministe'
    Jarrett, Kylie (2017) 'Le travail immatériel dans l’usine sociale: une critique féministe'. Poli: Politique de l'image, 13 :12-25 [full-text] [Details]
    2016 'Queering alienation in digital media'
    Jarrett, Kylie (2016) 'Queering alienation in digital media'. First Monday, 21 (10) [DOI] [Details]
    2016 'Economies of the internet'
    Jarrett, Kylie and Dylan Wittkower (2016) 'Economies of the internet'. First Monday, 21 (10) [DOI] [Details]
    2016 'What Would Media Studies Do? Social media Shakespeare as a technosocial process'
    Jarrett, Kylie and Jeneen Naji (2016) 'What Would Media Studies Do? Social media Shakespeare as a technosocial process'. BORROWERS AND LENDERS: THE JOURNAL OF SHAKESPEARE AND APPROPRIATION, [Details]
    2014 'The Relevance of Women's Work: Social Reproduction and Immaterial Labor in Digital Media'
    Jarrett, Kylie (2014) 'The Relevance of Women's Work: Social Reproduction and Immaterial Labor in Digital Media'. Television and New Media, 15 (1):14-29 [DOI] [Details]
    2014 'The Alternative to Post-Hegemony: Reproduction and Austerity's Social Factory'
    Jarrett, Kylie (2014) 'The Alternative to Post-Hegemony: Reproduction and Austerity's Social Factory'. CULTURE UNBOUND: JOURNAL OF CURRENT CULTURAL RESEARCH, 6 (1) [DOI] [full-text] [Details]
    2008 'Interactivity is evil! A critical investigation of web 2.0'
    Jarrett, Kylie (2008) 'Interactivity is evil! A critical investigation of web 2.0'. First Monday, 13 (3) [Details]
    2008 'Beyond broadcast yourself (TM): The future of YouTube'
    Jarrett, Kylie (2008) 'Beyond broadcast yourself (TM): The future of YouTube'. Media International Australia, 126 :132-144 [Details]
    2009 'Private Talk in the Public Sphere: Podcasting talk as broadcasting talk'
    Jarrett, Kylie (2009) 'Private Talk in the Public Sphere: Podcasting talk as broadcasting talk'. COMMUNICATION, POLITICS AND CULTURE, 42 (2):116-135 [full-text] [Details]
    2005 'Ordering Disorder: ninemsn, hypertext and databases'
    Jarrett, Kylie (2005) 'Ordering Disorder: ninemsn, hypertext and databases'. M/C JOURNAL, 7 (6) [full-text] [Details]
    2003 'Labour of Love: An archaeology of affect as power in e-commerce'
    Jarrett, Kylie (2003) 'Labour of Love: An archaeology of affect as power in e-commerce'. Sociology, 39 (4):335-351 [full-text] [Details]

    Conference Publications

      Year Publication
    2007 Providing Experiential Learning through Transnational Teamwork
    Wahlstrom, Kirsten, Sue Tyerman, Rebecca Witt and Kylie Jarrett (2007) Providing Experiential Learning through Transnational Teamwork Proceedings of the 2007 International Conference on Frontiers in Education [Details]

    Conference Contributions

      Year Publication
    2020 Annual conference of the Association of Internet Researchers.
    Jarrett, Kylie (2020) Annual conference of the Association of Internet Researchers. [Conferences hosted], Association of Internet Researchers, Dublin - hosted online due to Covid , 26-OCT-20 - 30-OCT-20 [Details]
    2019 Resisting Digital Culture: Dystopias, Distortions, Disconnections.
    Jarrett, Kylie (2019) Resisting Digital Culture: Dystopias, Distortions, Disconnections. [Keynote Address], Haters Gonna Hate: The Political Economy of Online Harassment, King's College London , 10-MAY-19 - 10-MAY-19 [Details]
    2019 Critical Digital and Social Media Research.
    Jarrett, Kylie (2019) Critical Digital and Social Media Research. [Keynote Address], Drinking the Kool-Aid: Slashies, social reproduction and justification, Umeå, Sweden , 06-MAR-19 - 08-MAR-19 [Details]
    2019 Assetization of Work: Varieties of Human Capital.
    Jarrett, Kylie (2019) Assetization of Work: Varieties of Human Capital. [Invited Oral Presentation], Affective Assets: Influencers and the Negotation of Commodification, University of Sydney, Australia , 15-APR-19 - 16-APR-19 [Details]
    2018 Theoretical Traditions and New Technologies International Symposium.
    Jarrett, Kylie (2018) Theoretical Traditions and New Technologies International Symposium. [Invited Oral Presentation], The Work of Not-Labour, University of Paris-Nanterre , 20-JUN-18 - 21-JUN-18 [Details]
    2018 Valente Centre for Arts and Sciences Visiting Fellowship.
    Jarrett, Kylie (2018) Valente Centre for Arts and Sciences Visiting Fellowship. [Invited Lecture], Risk, Responsibility and Resentment: The Political Economy of Online Harassment, Bentley University , 04-OCT-18 - 04-OCT-18 [Details]
    2017 University of South Australia Hawke EU Centre Public Seminar.
    Jarrett, Kylie (2017) University of South Australia Hawke EU Centre Public Seminar. [Invited Lecture], Geek Masculinity, Unprotected Settings and Cognitive Capitalism: The political economy of online harassment, University of South Australia, Adelaide , 24-OCT-17 [Details]
    2017 The Quantified Self in Precarity: Work, Technology and What Counts.
    Jarrett, Kylie (2017) The Quantified Self in Precarity: Work, Technology and What Counts. [Keynote Address], The Value of ‘Er Indoors: Quantification, domestic work and discipline, Middlesex University, London , 13-OCT-17 [Details]
    2017 Digital Objects, Digital Subjects: An Interdisciplinary Symposium on Activism, Research & Critique in the Age of Big Data Capitalism.
    Jarrett, Kylie (2017) Digital Objects, Digital Subjects: An Interdisciplinary Symposium on Activism, Research & Critique in the Age of Big Data Capitalism. [Keynote Address], The Digital Housewife: Labour at the Intersection of Culture and Economy, University of Westminster, London , 20-MAY-17 - 21-MAY-17 [Details]
    2017 Understanding Audiences.
    Jarrett, Kylie (2017) Understanding Audiences. [Invited Oral Presentation], Understanding Digital Labour: the exploited, the inalienable, the non-binary, FuJo: The Institute for Future Media and Journalism, DCU , 07-DEC-17 - 07-DEC-17 [Details]
    2016 The Passions of Capitalism: Subjectivity in production and the production of subjectivity in contemporary capitalism.
    Jarrett, Kylie (2016) The Passions of Capitalism: Subjectivity in production and the production of subjectivity in contemporary capitalism. [Keynote Address], Passions of the Social Factory: a Feminist Critique, Pavia, Italy , 21-MAR-16 - 23-MAR-16 [Details]
    2016 Media Cultures Research Cluster launch.
    Jarrett, Kylie (2016) Media Cultures Research Cluster launch. [Invited Oral Presentation], Don’t Get Mad, Get Even: Regendering the laboring subject, University Leicester, UK [Details]
    2016 Cultural Studies & Critique Marxiste: Dialogues, Tensions, Confrontations.
    Jarrett, Kylie (2016) Cultural Studies & Critique Marxiste: Dialogues, Tensions, Confrontations. [Invited Oral Presentation], Marx is Not the Only Fruit: Queering the alienation thesis, Centre Pompidou, Paris , 30-JUN-16 - 01-JUL-16 [Details]
    2016 Glitch Festival.
    Jarrett, Kylie (2016) Glitch Festival. [Invited Oral Presentation], Magdalen Laundries and the Digital Social Factory, RUA Red Gallery, Tallaght [Details]

    Blog

      Year Publication
    2020 Trabalho digital em lentes feministas marxistas: entrevista com Kylie Jarrett.
    do Nascimento Grohmann, Rafael and Kylie Jarrett (2020) Trabalho digital em lentes feministas marxistas: entrevista com Kylie Jarrett. Blog [Details]

    Book Review

      Year Publication
    2019 Public privates: feminist geographies of mediated spaces.
    Jarrett, Kylie (2019) Public privates: feminist geographies of mediated spaces. ABINGDON: Book Review [DOI] [Details]
    2016 Putting the Inalienable to Work: Labour and Life in Contemporary Capitalism.
    Jarrett, Kylie (2016) Putting the Inalienable to Work: Labour and Life in Contemporary Capitalism. Book Review [Details]
    2016 Review: Uberworked and Underpaid.
    Jarrett, Kylie (2016) Review: Uberworked and Underpaid. Book Review [Details]
    2010 YouTube: Online video and participatory culture.
    Jarrett, Kylie (2010) YouTube: Online video and participatory culture. Book Review [DOI] [full-text] [Details]

    Electronic Article

      Year Publication
    2018 Des salaires pour facebooker » : du féminisme à la cyber exploitation – entretien avec Kylie Jarrett.
    Pencole, Marc-Antoine and Kylie Jarrett (2018) Des salaires pour facebooker » : du féminisme à la cyber exploitation – entretien avec Kylie Jarrett. Electronic Article [Details]
    2018 Kylie Jarrett: Feminism, Labour and Digital Media.
    Pencolé, Marc-Antoine and Kylie Jarrett (2018) Kylie Jarrett: Feminism, Labour and Digital Media. Electronic Article [Details]

    Encyclopedia Entry

      Year Publication
    2020 Digital Labor in International Encyclopedia of Gender, Media and Communication.
    Jarrett, Kylie (2020) Digital Labor in International Encyclopedia of Gender, Media and Communication. Encyclopedia Entry [Details]

    Magazine Article

      Year Publication
    2013 Cead Mile Mugail - A Hundred Thousand Muggings.
    Jarrett, Kylie (2013) Cead Mile Mugail - A Hundred Thousand Muggings. Magazine Article [full-text] [Details]
    2012 Accounts of Accountability.
    Jarrett, Kylie (2012) Accounts of Accountability. Magazine Article [Details]

    Thesis

      Year Publication
    2003 Windows (TM) Shopping: Deconstructing the empowered e-commerce consumer.
    Jarrett, Kylie (2003) Windows (TM) Shopping: Deconstructing the empowered e-commerce consumer. University of South Australia: Thesis [Details]

    Conference Hosted

      Year Publication
    2019 Mediating Motherhood.
    Valerie Heffernan, Kira Collins & Kylie Jarrett (2019) Mediating Motherhood. Conference Hosted [Details]

    Electronic Book

      Year Publication
    2016 Post-cinema, Digitality, Politics.
    Leyda, Julia, Rosalind Galt and Kylie Jarrett (2016) Post-cinema, Digitality, Politics. Falmer, UK: Electronic Book [DOI] [Details]

    Professional Associations

      Association Function From / To
    Association of Internet Researchers Member /
    MUSSI Associate member /
    Sexualities and Gender Research Network Member /
    Technology and Society Research Network Member /
    Political Economy of Work and Social Inequality Research Cluster Member /

    Committees

      Committee Function From / To
    Academic Council Faculty of Arts elected representative 2013 / 2017
    Equality, Diversity and Interculturalism Committee Member 2018 /

    Other Activities

      Description

    University of Westminster Press Critical Digital and Social Media series editorial board member

    University of Bristol Press Quantified Societies and Selves Book Series Associate Editor

    Teaching Interests

    I teach primarily in the area of Digital Media, including the modules New Media Cultures, Media Industries and the MA modules Digital Bodies, Digital Selves and Identity Technologies. I also have a background in academic staff development in Teaching and Learning. I occasionally run curriculum development seminars for interested staff.

    In 2018, I am teaching MD314 Media Industries.

    I am available to supervise in all areas relating to digital media but particularly research into the political economy, labour and gendered aspects of its industries.